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Regent's Street Windows, London 2018

Sarah Williams, with RIBA competitions office, has been appointed to lead and manage the selection of architects and teams for the 2018 Regent Street windows project which comprises the creation of captivating architectural installations in store windows along and around London’s historic shopping street.

Now an established event in its eight year, the project invites architects and retailers to collaborate and create eye- catching displays that demonstrate the innovation and creativity of architects. This highlights the participating brands as champions of good design. This unique collaboration engages trade press from fashion, architecture, design and beyond as well as national an local press and potential customers.

Sarah will be pitching to retailers having selected 3 architectural practices for each shop. The architects will be selected from a longlist follwing a call for expressions of interest. They will then collaborate with the retailers and their merchandising directors to design, produce and install the shop windows.

The installations will be on display for up to four weeks from April 2018 with the awards presented in May 18.